The Senior Care Industry – Helping Our Seniors and Gen Xers Alike!
Article by: Lynne D. SheltonFranchising isn’t for sissy’s
Article by: Candra Jackson & Lynne D. SheltonFast-Casual has become Fast-Transition
Article by: Lynne D. Shelton & Madeline JonesAs our society transitions out of pandemic times, it seems some of our old habits are here to stay. While in person shopping and dining used to be the only options, delivery and curbside pickup options are remaining highly desirable to consumers even as government regulations lift. This trend is unlikely to change based on current market projections. The general …
Quick Serve Restaurant Doesn’t Always Mean Quick Profits
Article by: Lynne D. SheltonIt is not surprising that when most people think of franchising that they immediately jump to thoughts of McDonalds, Burger King and Subway. These quick service restaurant, or QSR style franchises have a big footprint in not only the restaurant market, but the franchise market as a whole. Although the QSR industry is slated to rake in over $226 billion …
Feeling Stimulated?
Article by: Christina McAmisFor many Americans, the latest round of stimulus checks gives a spot of color on a bleak landscape. For some, however, the stimulus has been, dare I say, more stimulating. If you are one of the fortunate Americans looking for a way to use your stimulus to both stimulate the economy and to stimulate your future; I propose investing in …
Off the beaten path – Pet Franchises
Article by: Christina McAmisAs we enter this new phase of normal, all portents point to a boom in the retail industry over the next year, and by many predictions beyond. COVID has led many of us to alter our “normal” and caused every single one of us to make changes to our daily lives. Whether those changes are small, like carrying hand sanitizer, …
The Journey to Franchise Ownership through Due Diligence, Part II
Article by: Lynne D. SheltonIn last month’s article, I discussed the basic terms and definitions associated with franchising, the influence franchising has in the U.S. economy, and how to perform a cost/ benefit analysis of a franchise purchase. This month’s article of our 3-part series will talk about analyzing yourself and how to evaluate the franchise after narrowing your search. When you are looking …
While You Were Masked: The Trademark Landscape Shifted
Article by: Christina McAmisWe have all been operating under the COVID-19 pandemic since mid-March. I feel like many of us, myself included, have been so occupied by everything COVID: lockdowns, hand sanitizer, face masks, and in-home schooling, that we haven’t really kept up with any of the other, normally interesting but not mind shattering happenings. Well, hey, that is completely understandable. Due to …
Get Creative: 5 Unique Ways to Raise Local Awareness
Article by: Lynne D. SheltonIt’s the one part of business that most of us don’t want to deal with, think about, or mention. It’s the tricky, it’s awkward, it’s painful. But it’s also necessary. No matter how much we may want to ignore it, the truth is this: Local Press is vital to the operation of your business. LOCAL PRESS Whether we like it …