What Are the Advantages of Franchise Co-Branding?

What Are the Advantages of Franchise Co-Branding?

Franchise co-branding is becoming more popular. This refers to two or more franchises operating under or sharing the same space. The easiest way to envision this is by picturing a fast food restaurant inside of a gas station. You’ve likely seen one of these establishments during your travels, where the two businesses share a building. This doesn’t just occur with …