Why franchises should read the FTC’s new rule on endorsements and testimonials

Recently the Federal Trade Commission published its “Guide Concerning the Use of Endorsements and Testimonials in Advertising.”  The guide gives an overview of the new FTC rule which imposes requirements on companies that use endorsements and testimonials in their advertising.  We are providing here and short description of the new guidelines for your review.   The new FTC guideline, which can be …

Can your business become a franchise – Shelton & Power’s top 10 checklist part 1 of 2

We are constantly asked whether we think a system can become a brand. Whether a business is franchisable depends on many issues. Below is our Top 10 checklist to determine whether your business could become a franchise system:   1.      Financial Security. Franchising is a low cost expansion method compared to other methods; however the cost is still there. Franchisors …

Shelton & Power – International Franchise Association Exhibitor & CFE Candidates

Senior Attorneys for Shelton & Power, LLC will exhibit at the IFA (International Franchise Association) Annual Conference. Come see us at Booth #566 right across the walkway from the IFA booth. For those attending – We are PURL ID # 1251. (Those of you there will know what that means). The IFA’s Annual Conference provides the opportunity to: LEARN BEST PRACTICES  …

A photographic journey

Our journey has been and continues to be a fun one. Here are some photos of the Shelton & Power attorneys and staff over the years at various franchise events. 2010 Franchise & Business Opportunity Expo in St. Louis 2010 American Bar Association Forum on Franchising in San Diego 2010 International Franchise Association's meeting in San Antonio 2010 Franchise & …

Collaborative Social Media for the Franchise System – Marketing and Legal Impact

By Sandy Lechner and Jason Power, Esq., CFE Franchisors know the stages of recognition, consideration, and resolving concern in the customer buying cycle are now more self-directed than ever as customers traverse online information mediums often outside of the Franchisor’s direct control. With sources outside of a franchisor's control, there are many legal issues that need to be addressed; however, …

Expanding Business and Franchise Law

Knowing that you’ve started a successful business brings satisfaction and pride in your product. As your business continues to grow and expand, one way to continue your success is to consider turning your business into a franchise. Interacting with franchise law and attorneys will enable you to better understand what it means to be a franchisor. In the United States …

Expand Business with Help from Franchise Attorneys

Have you ever considered ways to expand your business? The answer to this question seems obvious. However, going about expanding your business into a franchise might not be as obvious of a process. If you’re considering turning your business into a successful franchise, help from a franchise attorney can make the process run smoothly. There are several steps involved with …

Pro Bono Franchise Document Drawing – enter your business to “Expand Your Brand”

Contact: Lynne Shelton Shelton & Power, LLC Phone  813-625-9590 Fax 214-594-6533 202 Walton Way, Ste 192 Cedar Park, TX 78613 Phone  512-535-0090 Fax 512-535-0084 Shelton & Power, LLC Press Release Shelton & Power Franchise Attorney’s in Austin, TX and Tampa, FL are accepting applications for Pro Bono Legal Services.   Shelton & Power Franchise Attorney’s help businesses expand in a …